Introduction
There are many systems
of communication in every or any environment. Communication is the means of passing
information, news, feelings, heat, motions, and so on from one person or
channel to another. The topic
under discussion is on the system of
communication in organizations. The system of communication in one area may not
be the same with that in organization and that is why this topic is centred in
organizational communication.
Communication in
organization is referred to as organizational communication. Examples of
organizations that are included in this category are governmental, business,
voluntary, charitable, non-governmental and others. As far as these are
organizations, the systems of communication that are to be discussed on this
topic are applicable in all of them. These systems help all organization to
make maximum profit and serve their customers well.
The
Systems of Communication in Organization
Man in any way cannot
do without communication. Even other animals that are not man communicate in their
own way; though it is beyond human comprehension. It is only experts who really
study animal communication can give clear explanation on how these other
animals communicate to one another. On this topic, the systems of communication
in organizations are external communication, internal communication, formal
communication, and informal communication. Be informed that system of
communication in management is quite different from channels of communication.
These are two different concepts entirely.
Internal
communication: You do not need to think too much
before you find out the true meaning of this system of communication. The word
‘internal’ simply implies within. So, internal system of communication is the
system of communication within an organization. It takes place inside the
organization. As the opposite of internal is external; so is the opposite of
internal communication called external communication. When any communication
leaves the vicinity of the organization, it is no longer an internal
communication.
Internal communication
is communication between the organization and its members. This includes
communication between shareholders, managers and employees working in any
organization. Examples of this system of communication are those that are
passed through internal telephone (intercom), instructions, orders, and
memoranda. When anything is done wrongly in an organization and the manager
decides to correct the error through calling of all the employees in that
organization, it is an internal communication. Again, when someone enters an
office to see the manager and the receptionist decides to communicate to the
manager before allowing the person into the office, the kind of communication
that exists between the receptionist and the manager is an internal one.
This kind of
communication is experienced in banking halls in many parts of the world. This
takes many forms in banking halls. When a manager is in need of something and
decides to pick his phone and call a staff that will help him or her get the
material needed, the kind of communication that exists is internal. Again, if a
customer wants to open a new bank account with a bank and the customer support
centre is in need of bank note to issue to the new customer, when he picks the
bank’s telephone and call another staff in another location within the bank for
the bank note, the system of communication that takes place between them is an
internal communication.
External
Communication: A communication is termed external when
it takes place between the organization and the public or outside the world. It
is the communication between the organization and its customers, suppliers,
governments, government agencies and other organizations. This communication
can be passed through the telephones, telegram, Annual Report of an
organization that works under government, and so on.
When an organization is
dependent on another establishment for the supply of raw materials which they
work with, once the manager of the organization picks his mobile phone to call
the establishment for supply, the communication that exist between the two is
termed external communication. It is called external because it is no longer
that which occurs within the organization; rather this one takes place outside
the organization. If the supplier of the material picks his mobile phone in
return to call the manager of the other organization that needs the material
maybe to inform him when the supply will take place, the communication that
also takes place is still external.
If you as a reader of this
write-up buy a product from a particular company for example refrigerator. When
you get to your destination and decided to connect the product to power source
(electricity) and discovered that the product you bought from the company is
not functioning well. Once you pick your mobile phone or paper to call or write
to the company you bought the product from, the system of communication that
exists between you and the company you called is an external one. Companies know
how important communication is and that is why they provide phone numbers for
their customers to call them at the point of their need.
Formal
Communication: Whenever the word, formal, is mentioned,
what comes to the minds of many persons is unfriendly. So, formal system of
communication is an unfriendly one. Formal communication is the system of
communication in organizations that follow the official laid down structure.
Formal communication
takes many forms in many organizations. Let’s use the university as an
organization to give an example of formal system of communication. When a
student wants to go for a scholarship examination in a particular company and the
company demanded a written letter from the Vice Chancellor of his or her
university. The organizer of the scholarship examination needs the written letter
as a proof that the student is a bona fide member of the university. In a case
like this, the student is not meant to walk straight to the Vice Chancellor to
demand for the later but should pass through the acceptable protocol. First, he
has to write to his Head of Department to inform him about the scholarship and
what the organizer of the scholarship examination demands from him. It is then
that the Head of Department will make possible corrections on the letter and forward
it to the dean of the faculty. The dean then checks the letter and finally forwards
it to the Vice Chancellor who makes the final endorsement on the letter.
From the example in the
above paragraph, the relationship between the student seeking for approval to
attend the scholarship examination and the Vice Chancellor of his university is
on formal basis. So the communication system between him and the Vice
Chancellor is also a formal communication. The communication is formal because
it follows the official laid down structure of the organization as defined
before.
Informal
Communication: An informal system of communication is an
opposite of formal communication. In dictionary definition of the word,
informal, it is synonymous to unofficial. So since formal is equals to
official, and informal equals to unofficial, both are clear opposite to each
other. An informal system of communication can be defined as the system of
communication within an organization that does not follow the official laid
down structure or procedures. This system of communication is also called the grapevine
and it is associated with informal organizations, which exists side by side
with formal organization. This is found when employers chat freely with the
mates, supervisors and members of the top management.
Conclusion
Communication is needed
in every organization for effective functioning of the organization. Man cannot
be able to achieve anything in life without communication. It is very essential
for all-round progress. Discussed in this write-up are systems of communication
in organizations. The systems of communication as enumerated are internal,
external, informal, and formal systems of communication.
No comments:
Post a Comment